New Era and The Hundred join forces to create new headwear collection
New Era announced as the Official Headwear Supplier for The Hundred, helping to take cricket to new and younger audiences.
The new three-year partnership with New Era, which is renowned for its long-standing associations with some of the world’s most exciting and watched sports, including the MLB, NFL and NBA, will be creating a bespoke collection of headwear for all eight city-based teams taki